About SYDNEY NELSON

Sydney is a Content Specialist at Cure Media based in the Stockholm office. Originally from Chicago, she loves getting to know her new city, especially its cafes and restaurants. You can usually find her listening to a true-crime podcast or treasure hunting in second-hand and antique shops.
  • History of micro-influencers

A BRIEF HISTORY OF MICRO-INFLUENCERS

Micro-influencers have been the name of the influencer game for a few years now. In 2021, they accounted for 91% of the influencer market and their impact on the industry is only expected to grow. Today’s brands gravitate towards micro-influencers for a lot of reasons. They help brands enter niche [...]

By |2022-05-12T15:39:35+00:00May 12th, 2022|INFLUENCER MARKETING, STRATEGY|